Format
Online
Master Storytelling for Authentic Leadership
Register today for same-day access. Discover why storytelling works; learn a simple framework for crafting, collecting, and iterating on stories; and develop best practices from CEOs and world leaders.
Up-level your leadership skills with this strategic storytelling course.
This actionable on-demand course will help you understand the neuroscience and social science behind why stories resonate with people and how you can leverage them to positively impact your team, culture, and organization.
Key Benefits
- Understand why storytelling is a superpower and learn how to create and share stories to make an impact.
- Boost your leadership skills and discover storytelling tools to motivate stakeholders, deepen relationships, and advance your vision by aligning toward a shared vision moving forward.
- Learn how to apply a simple story structure to craft authentic, persuasive stories.
- Create a story bank, collecting stories from coworkers, customers, and personal journey partners.
- Harness stories to build a more human-centric, purpose-filled, innovative culture where members feel valued, inspired, and part of high-performing teams.
Who Should Attend?
- Professionals at every career stage who want to develop storytelling skills to lead more authentically, inspire others, and accelerate buy-in with stakeholders
- Leaders who want to leverage effective storytelling techniques to connect and persuade
- Individuals who want to harness stories to humanize leaders, reinforce culture, and build brands
Meet the Faculty Leadership
This program is developed by Jennifer Aaker and taught by a team of tenured, strategically focused, cross-disciplinary faculty who are experts in their fields. Together, they bring cutting-edge research, thought leadership, and experiential learning to your program experience.
Jennifer Aaker
The General Atlantic Professor
Still Not Sure?
Get in touch with our learning advisors today or continue exploring available programs.